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About Magnify

Founded in 2015, Magnify Media is led by CEO Andrea Jackson.

A specialist content distribution and rights management company, Magnify works with producers, rights owners and broadcasters to develop and exploit rights across platforms on a global basis. The company represents titles from leading rights owners such as CBC, Rare TV, NRK, YLE, Seventh Art Productions, Kite Entertainment and CNN International.

Boasting a highly curated portfolio of groundbreaking and premium programmes and formats across all genres, Magnify prides itself on dynamic content they love from people they like. Among their many notable successes include Fittest Family, Doctors Vs. Internet, Rescue Dog to Super Dog and Mental.

In 2020, global production company Plimsoll Productions fully acquired Magnify.

With access to Plimsoll’s resources and infrastructure, the acquisition has allowed Magnify to continue to expand at rapid speed, doubling revenue and turnover in the last year.

Meet The Team

Andrea Jackson CEO

Andrea Jackson has been a formats and distribution specialist for nearly 20 years.  Starting out at formats pioneer, Action Time (now part of ITV Global), she went on to set up a new format sales business at Mentorn Barraclough Carey, building the Robot Wars brand into a global hit.   

In 2000, Andrea launched production and distribution business, Zeal Entertainment.  With international hits such as Pepsi Chart Show and The Singing Bee, which was licensed for local production in 35 territories around the globe, Zeal rapidly built a reputation as a creative and innovative business.   

In 2006, Andrea sold Zeal to DRG and then became DRG's  Managing Director, Acquisitions & Formats, working with titles such as The Farm, Don't Tell the Bride, 15 to 1 and Doc Martin.   In 2015, Andrea decided it was time to use her experience, contacts and vision to build her own entrepreneurial business and launched Magnify Media.

Andrea is proud to serve on the board of FRAPA.

Andrea is also a senior-level yoga teacher and practitioner.  She lives in the Sussex countryside with her husband and children.  She loves being outdoors and plans to learn how to garden if she ever has enough time.

Cecilia Ingebrigtsen Director of Format Sales

Cecilia started her career in international format distribution at Stockholm-based Strix Television, managing the global roll-out of hit formats including The Bar and The Farm.     Cecilia then worked at London-Based DRG, initially managing format sales in CEE to then moving to the Acquisitions department, handling the two-way flow of content between the Nice Group and DRG.

Cecilia was the first person asked to join the Magnify team and has been a key player in helping build the formats business.   Cecilia manages format sales in Nordics and Germany and has oversight of deal-making across the sales team

Cecilia is based in Stockholm where she lives with her husband and two children.

Becci Payne Director of Sales

Becci has over 10 years experience in programme sales and distribution: having started her career at Fireworks, then Content Media, she most recently worked as Director of Sales - Scandinavia and Benelux at Kew Media Distribution. 

During her time at Kew, Becci had great success with sales of titles including BBC’s Line of Duty and HBO & C4’s Leaving Neverland. 

Becci recently relocated to Bristol from London with her partner and daughter, and is enjoying being back in the South-West.  

Becci manages programme sales in Benelux, Scandinavia, Israel, Spain and Portugal.

Anne Roder-Botbol Programme Sales all French Speaking territories

Anne has more than 20 years experience in distribution. After starting her career at TVF International, she moved onto Channel 4 International where she had great success - such as the first format sales of Supernanny and That'll teach them in France and Germany.

She then joined DRG, as VP of sales where she focused on Formats, drama remakes and  programmes sales.

Beatrice Rossmanith Format & Programme Sales

Beatrice covers Benelux, Italy, Spain, Portugal and Canada (English speaking) for Format sales. Also Germany, Ireland, Canada (English-speaking) for Programme sales.

With a fourteen-year career in distribution and partnerships, Beatrice is experienced in dealing with broadcasters and OTT platforms across a wide variety of genres. Most recently Director of Distribution at Red Bull Media House, she oversaw audience growth of Red Bull's factual formats and live sports properties across France, Benelux & Nordics, with a particular focus on strategic partnerships through co-productions.    

As Director for European Partnerships & Distribution at AwesomenessTV (2017-2018), she was responsible for the licensing activities of the company’s filmed entertainment, television product and branded blocks/channels to linear broadcast networks, digital services and platform customers within EMEA.

Whilst at Passion Distribution from 2010-2017, she worked across the Nordics, France, Germany, the Americas (LatAm, Hispanic US and Canada), Iberia & Central and Eastern Europe. She was responsible for format and ready-made sales of properties such as RuPaul's Drag Race, Paradise Hotel, Worst Driver, Robot Wars and an extensive slate of lifestyle programming.

Malgorzata Gudel Format & Programme Sales CEE & Russia CIS

Malgorzata has over 12 years of experience in program sales and acquisitions: having started her career at TVP and TV Puls in the programming and acquisition department in Poland.  Prior to joining the team, she was VP Sales EMEA at The Story Lab and worked at the international sales team of Lagardère Studios in Paris covering CEE & Russia, Italy and Germany. 

Malgorzata is also an ashtanga yoga practitioner aiming to become a teacher, and a slow jogging instructor according to the method of Professor Hiroaki Tanaka.

Hayley Babcock North American Format Consultant

Emma Gosling Operations Manager

Before joining Magnify, Emma worked as a sales manager at Soho based eOffice, assisting SMEs with their business requirements and development. Prior to that, Emma coordinated sales for formats distributor, Zeal Entertainment.

Emma lives with her husband and daughter in a rural village in Sussex and enjoys walking and ballet!

Carrie Burrows Marketing Manager

Thamilini Thiru Business Affairs

Contact Us

Magnify Media
Whiteladies House
51-55 Whiteladies Road
+44 (0)117 307 2300

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